Saturday, 14 November 2009

Google Adwords PPC

If you're interested in google domination on a budget and don't see the point in PPC then google me
richard saupe and read my rants

Thursday, 10 September 2009

Common Bosch Repairs

Common problems with bosch washing machines

1, won't spin. this is normally because the filter is blocked, which is simple to remedy by yourself.

bottom right or left of machine is a flap undo flap and undo circular filter trap. (Warning cup as much water out of the drum first) now  have a couple of towels or a wet and dry vac. Check for debris if any in the whole, clear out..

Wednesday, 3 June 2009

Fighting with Fear! (maybe with Action)

Away in the Sahara, fighting the torment of the gritty sand blast whipped up by a freak storm. Can't believe it only lasted two minutes, seemed like an eternity. I know now the pain the British museums walls must of gone through to get it's face lift. I feel like a new man, as if 20 years could be erased as simply as stepping into sand storm.. I think not... I'm still the same guy albeit blinking a lot more vigorously. Bloody grit still there, scratching my lense. blurred vision, wish it was the drink. Maybe age creeping up... FEAR... this is what scares me the most, thinking of the years dissappearing into oblivion, never to be viewed again.

The same bloody questions fill my head every day at some point or another. What to do next ? What do I want from life? where is my passion?

Twenty One years have passed since I became a capitalist. It all happened after reading an American popular psychology book, about being careful what you set your mind on, because you will likely get it. By God, I've found it to be one of the truest things. The trouble is how do you keep your mind off the opposite SEX, it plagues me as much as what do I do next with Life..

I read a great quote by Richard Bandler in his latest book. stop thinking about what you want to do with rest of your life, why not think about what you want to do tommorrow. what an awesome question to add to your itenery of questions What do you want to do tommorrow.. This can create such a paradigm shift in your mental state if you just take one great day at a time.

I know most of you will be thinking can't think about that, got work, got to pay the bills somehow or some equally as paralysing excuse to keep you from what you want(just think of the excuses as your minds way of testing you resolve and desire). but what if you imagined for just a minute that you had enough money and time to do what you want to do. what would it be come on stop reading and just go grab yourself a drink and have some self fantasy time..

What would you do tommorrow, if you had nothing and no one standing in your way..

Out for now

fear is just a four letter word like F**K

Live
Love
&
Learn!
yours passionately

Richard Saupe
Just A life Repairman

Wednesday, 8 April 2009

Bill Gates Last Dollar! or Your Finacial ruin..

£1 or $1 is not a great deal of money, but what would You spend your last coin on?

Bill Gates has been widely recognised as stating he would spend his last dollar on marketing!

So if the 2nd richest man in the world would spend his last dollar on marketing, just maybe, it is something us small business people should take notice of.

A friend of mine uptil recently had a very successful hot and cold nourishing food van.
Everyday he would open the van, put out his open signs and deliver 500 small menus he would
print off when he got home in the everning with a new special food selection to tempt tomorrows hungry customers for the next day. He was a smash everybody loved the choice of different foods he would create to tantalise their taste buds, everyday he was bombarded with orders and everyday his pockets would fill.

This friend of mine had a son, a very clever guy studying politics at university, very well spoken and handsome. His father worshiped him and respected his judgement as my friend wasn't really that educated. His son came home for the summer holidays and started explaining about the poor economics of the land and suggesting that job loses were huge and that
his dad shouldn't waste so much time and effort with his small business and to cut corners.

So my friend stopped printing his menus, putting his leaflets out for the world to peruse and his customers slowly but surely stopped buying his gourmet(but well priced) food
suprise suprise his son was right, we are in a bad state and financial crisis.

Moral of the Story, beware of what happens when you stop marketing and start listening
to negative images and stories of massive failures that are causing the economy to crash to the ground all around us.

The BIGGEST MISTAKE You or I as a small business person can do is to subscribe to this
Negative advertising.

What I need You to do Is
#1 Keep your Chin Up! Keep your for sale board OUT & OPEN
#2 Put you self in your customers shoes. How can you make it easier to buy from You.
#3 Create a customer referral system!
#4 Look for joint venture Partnerships!
#5 Create your Online Brand!
#6 Write a marketing stategy and work it!

Research of the worlds top salespeople showed that the one and only common dominator was
the speed of which they would implement something New!

Are You a Success, or are you going to keep your head down and try and ride this one out?

My advice would be to get something out there now and get into niche marketing and when I say
Niche marketing I mean appeal to as many niches as you can. Targeted Niche marketing is the
current top performing concept You can do and it is far easier than trying to appeal to everyone at once..

If you need help aiming at several niches at once please call 01206 43 43 43 and speak with me
Richard Saupe
Niche and Avatar creator.....
Market Ching ching. that makes your till ring!

Ps Test all marketing on a small scale and know where your sales are coming from. You can do this easily by using geo and non geograpical telephones numbers.

Wednesday, 11 March 2009

Debt Management (escaping mediocrity)

Spend less than you earn, and invest the difference!
Tony robbins

Ever since I heard this, I've been constantly doing this.
four houses, 3 businesses later. I'm still doing it!
I'm not greedy, but in a habbit of saving and investing.
and things come easy now. It was hard to do to begin with
but I'm very glad I began, becasue at 38 i'm close to being
able to retire.



As Pt Barnum(the greatest show on Earth)
stated "Vanity is the cause of many
wasted fortunes". So, care less about the eyes of others
and more about what you want to happen in the
future for yourself.

If you want abject poverty, spend every penny on
things that will break or will mean nothing in 10 years.

If you don't want to be boring, split your money into
different pots.
Debts, Investment, Living, tithing & Fun!
Living(rent, mortgage, food, utilities)
investment 10% (saving, property stocks, business)
fun 10%(new clothes, beer,meals)
debt(as much as you can)
Loans(only if you can earn more than you pay)

remember investments should breed more monies
always seek professional advice( read the
richest man in babylon-George Clason &
rich dad, poor dad-Robert Kiyosaki.

But definately spend less than you earn
Aim:
to Have more month than money!!

Lol
Have fun, live long and be financially litererate!

warmest regards
Richard Saupe
AaaRepairman.com
YourCurrysir.com

Tuesday, 3 March 2009

11 Yellow Page Killer Advert Tips (UK Edtion)

Killer Tip #1: Always Create Your Own Ads
Killer Tip #2: Use an Attention grabbing headline
Killer Tip #3: Make an Irresistible Offer
Killer Tip #4: Track the Effectiveness of your ad
Killer Tip #5: Get geographical numbers for testing
Killer Tip #6: Use a Picture of yourself or some sort of personalisation
Killer Tip #7: Use a thick or broken border like vouchers
Killer Tip #8: Sell Benefits never features
Killer Tip #9: More is better
Killer Tip #10: Bigger is better
Killer Tip #11: TEST TEST & Test some more

Blog wil be written soon, Chapters do they sound interesting!

Killer Yellow Page Advertising Secrets


Make your Company POP out of the
Yellow
Pages

with 2 simple additions!


1, Use and I'm going to repeat myself "USE Headlines or Keyword/s" that
demonstrate to the reader, exactly what they're thinking and looking
for, at the moment of researching businesses in the Yellow Pages.
You need it to catch there eye and resonant like a clash of thunder. Or in that split second they're going to move onto your competitor!

2,
... and the secret ingredient : now this has NOT been mentioned in any material I've read or researched
anywhere online, Unless I've written It. it has cost me over £100k and that's not taking into consideration the time!


This information,
I wish, was writen else where, I know I would of found it and I could
now be driving the car of my dreams instead of investing copeous amounts of money in marketing and research.



The secret I'm holding on too!!!!!!!!!!


Telephone
numbers, DA DA! they're more important than you could imagine in
Doubling and Trebling demand for your service, in your current geographical
location.


You say "that's just common sense", but it's not, I see
countless business owners and national businesses making this simple
mistake everyday.



The three mistakes you should absolutely not make!

  1. The use of one geographical number covering an area that should
    have 2 or even 3 different area codes... This limits Leads,
    because people like local people.

  2. The use of a Freephone number to hide the location of your business
    (my research shows that 9-1 against this idea) It just doesn't
    work as effectively for local service businesses. not only are
    they inaffective in attracting callers, but people are using
    mobiles more often to call services and these cost more for
    them.


  3. Worst of all, the use of local and national numbers like 0845 or 0870.
    JUST DON'T!!!!



The
Ultimate Solution


Use
more than One Geographical Number, So Simple! but where do you get one, well from me. It is so simple and they needn't cost the earth either.



Time to Begin it!

So now, if you have enough information, Just go do it! Don't hang on to it, stuff
it in a draw and forget about it til' next spring. Take it, Use
it and ofcourse Profit from it!..

Currently my company uses over 60 geographical numbers in our localised repair
businesses and each number has full call stats!

Master Mentores

I would like to say that the Info I'm sharing, is current,
and not based on research I did 5-10 years ago. even though successful
advertising methods created by Claude Hopkins and other revolutionaries
at the turn of the 20th century are still valid today along with
modern heros like David Ogilvy. If you would like to learn more
about the greats of marketing, because you too would like to be
great, then please visit my mentor Michael Sernoff, he has accumulated
the biggest selection of published, non published and audio on the
subject of marketing I have ever seen.



Yours Positively


Richard Saupe from www.richardsaupe.com


Tel: 01206 43 43 43


Ps..
if you want a plan of action to do it right CALL ME NOW!!!


PPs.. Incidently Michael Sernoff, has an extradinary offer if you Click
Here!

PPPs..
Creating Head lines and Yellow Page Killer Ads, Has never been so easy with these books. They gave me my initial insight into the monster known as Yellow
Pages.Click
Here!

PPPs.Limited time offer: I'm going to be working with 7 Entrepreneurs in
the UK to help build there business via my own Structured Business
Blue Print. If you're interested in this please email me directly
on richard@saupe.co.uk. You
will take your business from 30-50k to 150-250k in 12months!! You
will also have more Freedom, more Fun and I don't charge a penny until
you get some!