Wednesday, 11 March 2009

Debt Management (escaping mediocrity)

Spend less than you earn, and invest the difference!
Tony robbins

Ever since I heard this, I've been constantly doing this.
four houses, 3 businesses later. I'm still doing it!
I'm not greedy, but in a habbit of saving and investing.
and things come easy now. It was hard to do to begin with
but I'm very glad I began, becasue at 38 i'm close to being
able to retire.



As Pt Barnum(the greatest show on Earth)
stated "Vanity is the cause of many
wasted fortunes". So, care less about the eyes of others
and more about what you want to happen in the
future for yourself.

If you want abject poverty, spend every penny on
things that will break or will mean nothing in 10 years.

If you don't want to be boring, split your money into
different pots.
Debts, Investment, Living, tithing & Fun!
Living(rent, mortgage, food, utilities)
investment 10% (saving, property stocks, business)
fun 10%(new clothes, beer,meals)
debt(as much as you can)
Loans(only if you can earn more than you pay)

remember investments should breed more monies
always seek professional advice( read the
richest man in babylon-George Clason &
rich dad, poor dad-Robert Kiyosaki.

But definately spend less than you earn
Aim:
to Have more month than money!!

Lol
Have fun, live long and be financially litererate!

warmest regards
Richard Saupe
AaaRepairman.com
YourCurrysir.com

Tuesday, 3 March 2009

11 Yellow Page Killer Advert Tips (UK Edtion)

Killer Tip #1: Always Create Your Own Ads
Killer Tip #2: Use an Attention grabbing headline
Killer Tip #3: Make an Irresistible Offer
Killer Tip #4: Track the Effectiveness of your ad
Killer Tip #5: Get geographical numbers for testing
Killer Tip #6: Use a Picture of yourself or some sort of personalisation
Killer Tip #7: Use a thick or broken border like vouchers
Killer Tip #8: Sell Benefits never features
Killer Tip #9: More is better
Killer Tip #10: Bigger is better
Killer Tip #11: TEST TEST & Test some more

Blog wil be written soon, Chapters do they sound interesting!

Killer Yellow Page Advertising Secrets


Make your Company POP out of the
Yellow
Pages

with 2 simple additions!


1, Use and I'm going to repeat myself "USE Headlines or Keyword/s" that
demonstrate to the reader, exactly what they're thinking and looking
for, at the moment of researching businesses in the Yellow Pages.
You need it to catch there eye and resonant like a clash of thunder. Or in that split second they're going to move onto your competitor!

2,
... and the secret ingredient : now this has NOT been mentioned in any material I've read or researched
anywhere online, Unless I've written It. it has cost me over £100k and that's not taking into consideration the time!


This information,
I wish, was writen else where, I know I would of found it and I could
now be driving the car of my dreams instead of investing copeous amounts of money in marketing and research.



The secret I'm holding on too!!!!!!!!!!


Telephone
numbers, DA DA! they're more important than you could imagine in
Doubling and Trebling demand for your service, in your current geographical
location.


You say "that's just common sense", but it's not, I see
countless business owners and national businesses making this simple
mistake everyday.



The three mistakes you should absolutely not make!

  1. The use of one geographical number covering an area that should
    have 2 or even 3 different area codes... This limits Leads,
    because people like local people.

  2. The use of a Freephone number to hide the location of your business
    (my research shows that 9-1 against this idea) It just doesn't
    work as effectively for local service businesses. not only are
    they inaffective in attracting callers, but people are using
    mobiles more often to call services and these cost more for
    them.


  3. Worst of all, the use of local and national numbers like 0845 or 0870.
    JUST DON'T!!!!



The
Ultimate Solution


Use
more than One Geographical Number, So Simple! but where do you get one, well from me. It is so simple and they needn't cost the earth either.



Time to Begin it!

So now, if you have enough information, Just go do it! Don't hang on to it, stuff
it in a draw and forget about it til' next spring. Take it, Use
it and ofcourse Profit from it!..

Currently my company uses over 60 geographical numbers in our localised repair
businesses and each number has full call stats!

Master Mentores

I would like to say that the Info I'm sharing, is current,
and not based on research I did 5-10 years ago. even though successful
advertising methods created by Claude Hopkins and other revolutionaries
at the turn of the 20th century are still valid today along with
modern heros like David Ogilvy. If you would like to learn more
about the greats of marketing, because you too would like to be
great, then please visit my mentor Michael Sernoff, he has accumulated
the biggest selection of published, non published and audio on the
subject of marketing I have ever seen.



Yours Positively


Richard Saupe from www.richardsaupe.com


Tel: 01206 43 43 43


Ps..
if you want a plan of action to do it right CALL ME NOW!!!


PPs.. Incidently Michael Sernoff, has an extradinary offer if you Click
Here!

PPPs..
Creating Head lines and Yellow Page Killer Ads, Has never been so easy with these books. They gave me my initial insight into the monster known as Yellow
Pages.Click
Here!

PPPs.Limited time offer: I'm going to be working with 7 Entrepreneurs in
the UK to help build there business via my own Structured Business
Blue Print. If you're interested in this please email me directly
on richard@saupe.co.uk. You
will take your business from 30-50k to 150-250k in 12months!! You
will also have more Freedom, more Fun and I don't charge a penny until
you get some!